Facebook Ads 2023: Launch Your Best Advertising Campaign
Looking for a promotion in the marketing field or switching to a new job? Facebook advertisement is definitely for you!
That is no longer just a social network for connecting with people and making new friends. With more than 2 billion users, there is already a potent digital channel that might serve as customers for any company. To give possibilities for making advertisements Meta developed a platform called Facebook Ads. This tool allows promoting in the whole Facebook community: Facebook, Instagram, Audience Network, and Oculus.
It offers numerous capabilities to engage the audience, making specialists who launch beneficial ads popular among businesses. You can increase your marketing strategies’ value, understand which content works, and even start making ads apart as a consult.
Together with a famous SMM specialist and instructor, Vlad Bogutskiy, we developed this Facebook Ads 2023: Launch Your Best Advertising Campaign to assist you in starting successful ad campaigns.
In this course you will learn how to:
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Work with Facebook Business and Ads Manager
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Identify the target audience
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Make a competitive analysis and set up the budget
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Create a Facebook or Instagram ad on mobile and in Ads Manager
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Work with Audiences in Ads Manager
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Make engaging creatives for effective advertising
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Launch ads which not be blocked by Facebook
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Use the Facebook analytic tools to monitor advertising activities
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Deal with retargeting to engage more customers
Why should you choose this course?
Why should you choose us over other online Facebook Ads courses?
You will have the opportunity to learn about Facebook Marketing from the top internet marketing professionals
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We are industry experts! WebPromoExperts Academy and Skillsbooster Academy have over 14 years of experience in internet marketing. Our digital agency, WebPromo, is a Google Premier Partner and a Facebook Marketing Partner
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During our career at the digital agency, we have launched over 1,500 successful marketing strategies and marketing campaigns.
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More than 430 000 internet marketers have enrolled in our online courses both on Udemy and at offline and online WebPromoExperts Academy
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Our internet marketing courses are easy to understand. We train specialists for strategy, digital agency management, SMM, SEO, content marketing, PPC advertising, SERM, email marketing, web analytics, and other areas of digital marketing
What else do you get?
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lifetime access to the course and its updates
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a certificate from Udemy upon completion of the course
Enroll now!
You have nothing to lose and everything to gain. This course comes with a 30-day money-back guarantee!
Want to start now? Click the “Buy now” button and learn how to use Facebook Ads to promote your business!
Introduction to Targeted Advertising
What is the logic behind launching advertising on Facebook and Instagram
Which types of Facebook pages exist? How to create your profile and business page
What is the target audience? How to create a portrait of your target audience? Importance of determining target audiences
Why is a competitor analysis required? How to start with competitive analysis in your business
Basis of setting up your advertising budget
A few tips for learning on the platform
Types of Advertising. Facebook Ads Manager
Benefits of profile linking. How to link your Instagram and Facebook
Possibilities of Business Manager settings and how the interface looks
Creating an ad campaign with a phone and its strengths. Which types of such promotion exist
How to get started with Ads Manager. Different types of advertising
Creating Facebook and Instagram Ads
Practical lecture with detailed steps on how to promote existing posts on Facebook or Instagram
Practical lecture with detailed steps on how to launch a traffic-attracting campaign
Facebook and Instagram Advertising Audiences
Types of audiences. How to create audiences in Ads Manager
Importing your databases to use them in ad campaigns
How to set up "Actions in the App" and "Actions Offline" audiences
Types of audiences from Facebook and Instagram and how to launch them
What a "lookalike audience" is and steps to use it in your campaigns
Ad Images on Facebook and Instagram
Definition of placement. Which formats exist, and how to choose the appropriate one for each placement
Images that are better to use for advertisement
Photo content that might be used in your campaigns
Benefits of video ads
How to advertise in stories
Recommendations and advice from my experience for your content
Additional advertisement settings
Blocking Facebook and Instagram: Rules
Reasons why Facebook might block your accounts
Advertising Analytics
Data can be found in Ads Manager and used to determine the effectiveness of your campaign
Facebook attribution models
The advantages of A/B testing and how to get started with it in Ads Manager
Remarketing on Facebook and Instagram
Definition of what retargeting is and how to incorporate it into your marketing strategy
Specifics of dynamic remarketing and how to configure it
Importance of product feed, kinds, and ways to try them in your environment
What visuals to use in remarketing
Additional ways to monitor the effectiveness of your strategy
How to make a routine task more enjoyable.
How to increase conversion rates by up to about 80%.
How to keep clients satisfied.
How to leave a review for the course
How to get your certificate for the course
BONUS
In this lecture, you will:
Get support in your career growth
Develop new knowledge and enhance your existing digital marketing skills
